Five Secrets to a Great Gym Tour

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  • Five Secrets to a Great Gym Tour

Don’t lose out on selling a new customer! When a prospect first walks into your health club, they’ve thought about joining for six months. They’re scared and skittish, ready to leap at any chance to say “let me sleep on it,” or even just turn around and leave, while congratulating themselves on their bravery and effort.

Don’t let that happen. Here are five secrets to a great gym tour that are sure to increase销售并创造兴奋的客户加入您的俱乐部。


1。介绍自己并问他们的名字。在整个旅游中使用它。记住它。

2。慢一点。Get to know your guest and keep notesIdeally, find a quiet place to sit and ask a few questions, but if not, it’s still easy to gather the basics up front.确定他们为什么在那里因此,您可以稍后使用它来克服异议和构建价值。If (or when!) they ask, early on, “How much is a membership?,” have a ready answer: “We’ve got plans for everyone’s budget, but first I’d like to make sure our gym is the right choice for you. Can I ask you…”

加入健身房的目标是什么?你有没有雇用私人教练?你还属于哪些其他健身房?你对他们有什么看法?你不喜欢什么?你现在加入工作室的动力是什么?你的“其他一半”关心你的身材吗?

3.Put them on equipment.通过参与客户,您已经知道他们的兴趣。Bring them to that section of the gym first,并鼓励他们尝试设备。根据他们的需求,从几个提示或事实上消灭。一种知情的方法,将您的关系从销售人员/客户到教师/学生的关系。以下是整个旅游中使用的两个优秀,验证和真实的销售技术:

假设质疑- 这些被称为“假设关闭”问题。似乎您的客人哈丁健身房。例如,你可能会问:“你什么时候更有可能使用健身房 - Morningsor晚上?”

豪猪问题-这些反弹回客户的问题。Rephrasing a question allows you to evaluate their thought process and answer it correctly. For example, if a customer asks you, “Is it always dead in here?” you can ask, “Is a quiet gym what you’re looking for?” The bounce-back broadens the conversation and builds value in the client’s mind.

4.向其他会员介绍您的客人。这是一个简单而令人难以置信的举动。您的客户希望看到他 - 或她锻炼 -成功- 在你的工作室。这个常规(你知道的人)谈话)将给他们内部勺子,刺激归属感和射击动力。

5。保持注册简单。从他们走在门口的那一刻起,你一直在卖value,而不是价格。谈话专注于他们的愿望以及您的工作室如何帮助他们达到这些目标。基于价值的销售revolves around the proposition that what your product provides is worth the price you’re asking. So don’t mess it up at the end by getting all complicated.

将成员资格选项简化为三个,也许四个选择。建议一个或两个对他们有意义,而不是你的钱包。提供一个简单的工具,显示易于理解的选择。简要描述成员资格,并询问“哪个最适合您?”然后安静。在结束销售时,第一个说话丢失。

关闭销售

有许多方法可以在天空中有萤火虫关闭交易,但这里有几个策略将墨水放在页面上。

▪要求出售。疯狂的销售人员从未要求客户购买。这一切都避免了那个尴尬的时刻。如果你是真诚的,而且建立了一个案例,为什么你的健身中心满足他们的需求,这应该是一个自然的。花一些时间研究这很简单的一步。

▪ Bring in a manager if the customer says “no.” A pre-designed evaluation asking three or four questions can clear up any concerns and open the door to a second opportunity to sell a membership. Common questions focus on three areas of interest: employee professionalism, equipment quality, gym cleanliness. A great follow-up is, “Can you see yourself working out here?” This final question opens the door to pinning down the true objection, and many times, you’ve got a solution to that issue.

销售大师让客户轻松签名。直观的软件健身房洞察力适用于平板电脑或支持Web的台式电脑,并使用后端系统完全集成。

此过程在眼睛上很容易,因为每个页面都包括单个数据点。客户端通过页面滑动,一次添加一个重要项目。在整个中,签名和图片都被捕获,法律和责任发布文件签署,支付保证,繁荣,它已经完成。在五个滑动中,所有信息都已完成并上传准备即可立即使用。平板电脑甚至可以坐在自己的立场中,将其转化为自助注册亭,准备使用。

It’s easy on employees, too. Users can design their own live documents, upload forms, and add or remove memberships in minutes. If a customer has a question, pull up a PDF and review it together. With Sales Guru, signing up a new customer will be the most stress-free part of your day!

https://www.briantracy.com/blog/sales-success/how-to-sell-value-rather-than-price.

https://sellmemberships.wordpress.com/about/

https://www.nasp.com/blog/basic-closing-techniques/